Tourist Revenue: How to Make Your Vacation Rental More Popular

Posted on: 15 January 2019

If you own a home to rent out to vacationers, you might wonder how you can improve traffic to your property. You compete with other properties in your area, so yours needs to stand out. Here are some ideas for making your vacation rental more popular in a tourist area. 

1. Make your home more suitable for a wide range of consumers. 

People enjoy flexibility. You want to make sure that no matter who wants to stay with you, they will have their needs met. So, for example, you might install a ramp up to the front door to make your vacation rental accessible for those with disabilities. You might allow children to stay, and provide a closet full of games for them to play. As you expand the services you offer, people from many demographics will find that your rental meets their needs, prompting favorable online reviews and return customers. 

2. Keep up the curb appeal.

You might not live in the area where your rental is located, so you might not be as concerned about exterior maintenance, as long as the inside of the property is clean for people when they check in. However, keeping up the curb appeal is important for a vacation rental, because a vacation is about aesthetics and enjoyment. Even if your accommodations are great, people who stay with you may not want to come back if the outside of the property looked dingy, dated, or unclean. Hire a landscaping service to keep things trim, and budget for repainting and redesigning every few years. 

3. Have a memorable, unifying design.

A vacation home should integrate into the memories of the people who stay there. Don't be tempted to dress it in drab colors. Instead, provide an ambiance that people will love. If your vacation home is close to the beach, embrace the beach theme. You might not put seashells and driftwood in a year-round home, but they are perfect for vacation when people are getting away from their busy lives. If the home is in the mountains, you might do a wildlife or ski theme to make visitors feel welcome. A blank canvas is forgettable. Hire a designer if you're having trouble bringing together a cohesive, charming design. 

4. Update often. 

Don't let your rental get behind. Every few years, replace electronics so that your TV and computer offerings are new for customers. Keep paint colors trendy, keep your hardwood floors polished, and keep the bedding fresh by replacing it when it starts to show wear. Even a clean space begins to look dingy if it is not updated often. 

Check out some other vacation rentals, like those owned by New Spirit Vacation Homes, if you need a vacation from taking care of yours!

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